Project information
Year
2022
Industry
Construction & Architecture
Services
Brand Strategy, Brand Identity, Copywriting, Stationery, Web Design
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Project Overview

Two architects. One voice. A brand that doesn't ask for permission.

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CALLA was built on the belief that architecture is, above all, a way of thinking. The identity follows the same logic — a custom-designed logotype inspired by the atelier's signature lines: sober, structural, bold. Modular by nature, it adapts to any format without losing its presence. Just like good architecture.

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The palette says everything without saying too much. The tone of voice is direct, charismatic, and unapologetically feminine — yet genderless in its vision.
From the business card to the construction site hoarding, every touchpoint communicates the same thing: here, quality isn't a promise. It's an attitude.

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From concept to shape.