Project information
Year
2023
Industry
Hospitality
Services
Art Direction, Branding, Naming
link
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Hemisfério

Project Overview
Hemisfério is built around a simple but defining idea: duality.

A space designed to host two distinct experiences — brunch and bar — that coexist in balance. Different rhythms, different moods, brought together within a single identity.

The challenge was to create a brand capable of expressing this contrast without separating it. A system that allows both sides to live independently, while remaining part of the same whole.

The result is a flexible and contemporary identity, shaped by the relationship between these two halves. A visual and conceptual language that adapts to different moments of the day, different audiences, and different ways of experiencing the space.